Apple has “totally resumed” promoting on the Twitter social community, Twitter CEO Elon Musk mentioned this day at some level of a two-hour Twitter Spaces chat highlighted by Bloomberg. Musk additionally confirmed that Apple is Twitter’s greatest advertiser.
Upright five days previously, Musk accused Apple of hating “free speech,” “making moderation demands,” and ceasing ad spending, inflicting a slew of press protection about a most likely struggle brewing between Apple and Twitter. Musk publicly claimed that Apple had “mostly stopped” offering ads on Twitter and that it had additionally threatened to “retain Twitter from its App Retailer.”
Then, two days after making these statements, Musk met with Apple CEO Tim Cook dinner, and ended up reversing route. After the meeting, Musk mentioned that there had basically been a “misunderstanding” about Twitter likely being eliminated from the App Retailer, and Cook dinner “used to be definite that Apple by no methodology regarded as doing so.”
Musk mentioned that Cook dinner had shown him around Apple Park and that the two had a “fair correct dialog,” which it sounds as if resulted in Apple resuming its Twitter ads. Apple had no longer confirmed that it had stopped ad spending on Twitter, nor has it mentioned one thing about Musk’s feedback this day. Following the Twitter Blueprint dialogue, Musk tweeted to “thank advertisers for returning to Twitter.”
Apple is continually one among Twitter’s high advertisers, and the ad spending reportedly exceeds $100 million yearly.
This text, “Elon Musk Says Apple Has ‘Fully Resumed’ Marketing on Twitter” first appeared on MacRumors.com
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